FIND THE WORDS
Content Strategy
Content services for websites, blogs, newsletters, and social media. Each offering is designed to bring clarity and consistency to your message, so it connects with the right audience and supports your larger goals.
Site Copy
Need help finding the right words? You’re not alone. For many clients, writing is the most challenging part of building a website.
This add-on includes original, web-ready copy for up to 10 pages, written to sound like you and speak directly to the people you want to reach. Whether you’re booking clients, selling products, or explaining your work, the goal is clear, purposeful content that supports both your brand and your business.
Writing is completed as part of the site build process, so there’s no extra back-and-forth or delay. I use our conversations, intake materials, and existing brand guidelines to shape content that’s structured, intentional, and polished. Once your site goes live, the copy is fully yours to edit and evolve over time.
If we’re working on a site build together, as well, this will add time to the project, typically 1-3 weeks for writing, reviewing and editing.
Blogs
A blog, when done well, is one of the most effective ways to connect with your audience and grow visibility. It’s not about publishing for the sake of it, but about sharing perspective, experience, and insight.
Blog content also plays an important role in SEO. Because blog pages are crawled more frequently than static pages, each post creates a new opportunity for your site to appear in search results.
If writing isn’t your focus or time is limited, I offer ghostwriting support. I’ll take your ideas, voice, and expertise and shape them into clear, engaging posts that reflect your personality and speak to the right audience.
Newsletters
Your email list is one of the most valuable marketing tools you have. It’s made up of people who’ve already raised their hand and said, “Yes, I want to hear from you.” Staying in touch with these subscribers keeps you top of mind, builds trust over time.
Unlike social media, email gives you a direct line to your audience. There are no algorithms to navigate and no distractions to compete with, just a focused space where you can share deeper insights, helpful resources, product news, or personal stories that reflect your brand.
I’ll help you make the most of that space. From planning topics to writing content, designing layouts, and scheduling delivery, I handle the process from start to finish. Every email is aligned with your voice and goals, whether you’re looking to inform, inspire, or convert. I’ll also track performance so you know what’s working and can build on your most successful content.
Social Media Strategy
Social media can be a powerful tool for business growth, but it often feels overwhelming. Between deciding what to post, choosing visuals, and making sure it all leads somewhere, it’s easy to stall.
This two-hour, hands-on training session is designed to simplify the process and give you a clear, effective strategy you can actually maintain.
During our session, we’ll cover:
How to identify what type of content resonates with your audience
How to create and select strong visuals that support your brand
How to define (or refine) your brand voice across platforms
How to use hashtags, captions, and calls to action with intention
How to create a simple, sustainable posting rhythm
Social Media Management
Your social media presence should feel like a natural extension of your brand. For businesses looking to strengthen their digital presence, I offer full-service social media management that blends strategy, creativity, and clarity.
This is about creating meaningful content that reflects your values, connects with your audience, and supports your business goals. I start with a deep dive into your brand: what you do, who you serve, and how you want to be perceived. From there, I build a custom strategy designed to grow your reach and deepen engagement.
Each month, I’ll manage everything from content planning to writing, design, and scheduling. I’ll identify the right topics, visual direction, hashtags, and posting rhythm, all tailored to your audience and platform. My focus is on quality over quantity: content that adds value, builds trust, and keeps your audience coming back.
Your social feed will highlight what makes your business different, whether that’s your passion, your people, your process, or simply the beauty of what you do. Expect timely posts, human-centered storytelling, and visuals that feel aligned and intentional.
At the end of each month, you’ll receive a clear performance report outlining growth, reach, and engagement, so you always know what’s working — and what’s next.
Add-Ons
Social Media Post & Story Template
Social Media Ads
Branded Email Template Design
Social Media Post Template
Unique, engaging, timely and relevant,
WRITE
★★★★★
“I have already gotten several phone calls from the newsletter you sent out yesterday and one new client, one I could never close before! Your words moved him.”
— Tony White, Tony’s Family Farms
★★★★★
“We love your creative voice for our blog! We don't know what we would do without you. :)”
— Beatrice Kalish, RadPad
★★★★★
“Thanks so much for all you do; on behalf of the board and me! You’ve been such a reliable community partner. I greatly appreciate all you do to help make the marketing piece happen!"
— Codi Holt, The Grove CID