MAKE YOUR WEBSITE WORK FOR YOU

Search Engine Optimization

SEO isn’t about chasing algorithms. It’s about making sure your site is clear, useful, and understandable to both people and search engines.

SEO/AIO Foundations

Is your site optimized for search engines?

Search engine optimization is the practice of making your website clear and understandable to search engines, while ensuring visitors find your content useful and easy to navigate.

This comprehensive audit reviews how your site is currently set up and identifies opportunities for improvement, ensuring it’s properly indexed and aligned with best practices and includes:

Reviewing key page elements for SEO best practices
Updating on-page SEO elements such as titles and descriptions, when appropriate
Assessing site structure and technical setup
Providing a clear checklist of recommended next steps
Offering guidance on off-site SEO strategies
Advising on image alt text for SEO and accessibility (implementation quoted separately)

This audit covers up to 10 pages and typically takes about 3 weeks to complete.

$449.00

AI Search Content Review

AI tools are increasingly reading and summarizing websites, not just for rankings, but for meaning.

What’s being emphasized, what’s flattened into something generic, and what’s missed entirely? What I’m seeing again and again is this: many sites are written well for humans, but are vague or incomplete for AI systems. Important context gets skipped. Generic language blends together. The result is a site that looks fine, but isn’t clearly understood.

What’s included:

Review of up to 5 existing pages on your site
Analysis of what AI tools are likely picking up — and what they’re not
A written review with clear guidance on what to keep, what to adjust, and what to add
A few example lines where helpful (this is not a rewrite)

What this is not:

No calls
No revisions
No back-and-forth
No full copywriting

This is a focused, contained review meant to provide clarity and direction, not create a new project.

$349.00

Advanced Reporting

Do you know how your site is performing in search results?

Squarespace has an excellent foundation for adding exactly what search engines need to understand what your site is about and how to share it. However, keeping up with the latest SEO best practices is still essential. In addition, while analytics track your site’s popularity, it does not tell you where you rank on a search page.

This service adds a deeper layer of insight into keyword performance, rankings, and trends over time, helping you make informed decisions about where to focus next.

Each month, I will:

Provide detailed ranking reports for selected search terms
Share recommendations for improving visibility and performance
Monitor algorithm changes and adjust strategies as needed
Track progress and refine approach over time

Meaningful data begins to emerge after the first month, with three months recommended for actionable insights.

SEO is a long-term process. While no one can guarantee specific rankings or traffic increases, this work is designed to build a strong foundation and support steady improvement over time. In competitive industries, consistent, incremental progress is what leads to lasting results.

3-Month SEO Reporting Starter Package

$599.00

DIY SEO Checklist

Prefer a hands-on approach? This checklist provides a clear, practical guide to improving your site’s visibility through on-page and off-page SEO best practices.

On-Page Optimization: focusing on content and structure
Off-Page Optimization: strategies to improve visibility and credibility

$49.00

Heat Map Monitoring & Analysis

After launch, understanding how visitors actually use your site is key. Over a three-month period, I’ll review heat map data monthly to track clicks, scroll behavior, and engagement patterns.

Each month, you’ll receive: